Saudi's Halo AI secures $6 million in seed funding for its creator marketing platform
Halo AI Secures $6 Million Seed Funding for Global Expansion
Halo AI, a groundbreaking AI-driven creator marketing platform based in Saudi Arabia, has announced that it has raised $6 million in a seed funding round. The funding will support the company's global expansion, with plans to enter markets in Dubai, Kuwait, and beyond.
The platform, which uses agentic AI to streamline collaborations between brands and creators, has already demonstrated impressive results. It boasts a 97 percent campaign completion rate, significantly higher than the industry average of 65 percent. Campaigns can launch within 48 hours, and the startup guarantees creator payments within 72 hours, making it the first platform in the region to offer such a guarantee.
Halo AI's co-founder and CEO, Vito Strokov, described the platform's AI as an "intelligent partner" in the collaboration process. The platform's AI technology also optimises campaign performance in real-time and reduces manual work by 85 percent.
The round was led by Raed Ventures and Shorooq Partners, with participation from former executives of Snapchat, Microsoft, and Airbnb, as well as senior executives from Amazon. Tina Daher, Principal at Shorooq, praised the technology, stating that it is a "game-changer" that brings unmatched precision, scalability, and efficiency to the creator economy.
Halo AI was founded in 2024 by Vito Strokov, Rami Saad, and Alex Gadalin, who previously worked at AWS, Meta, and Snapchat. The platform has already partnered with regional brands like Kitopi, ToYou, 1/2M, and Syarah.
The news was announced at the 1 Billion Followers Summit in the UAE, with investors praising Halo AI's ability to bring precision, scalability, and efficiency to the creator economy. The funding round marks a significant step forward for Halo AI as it continues to revolutionise the way brands and creators collaborate.
[1] 1 Billion Followers Summit, UAE [2] Raed Ventures, Shorooq Partners [3] Unrelated to the company Halo AI, the term "HALO deals" is used in AI industry finance to describe "Hire and License Out" agreements. [4] For more information, please refer to sources [3] and [4].
The AI-driven creator marketing platform, Halo AI, leverages artificial-intelligence technology to optimize campaign performance in real-time, reducing manual work by 85 percent. Tina Daher, Principal at Shorooq Partners, hailed the technology as a "game-changer" in the creator economy, bringing unmatched precision, scalability, and efficiency.
The recent $6 million seed funding secured by Halo AI will enable the expansion of the platform into global markets, including Dubai and Kuwait. The platform's AI serves as an "intelligent partner" in the collaboration process between brands and creators, aiming to revolutionize the way they work together.
