Highlights from DEMA 2022 exhibition
The world's largest dive and underwater photography-related industry show, DEMA 2022, has once again proven to be a hotbed of innovation, with Kraken Sports, Marelux, Nauticam, SeaLife, Ultralight, Sea & Sea, and others showcasing their latest offerings.
Kraken Sports, renowned for its focus on underwater lighting and video equipment, has introduced a new 7" monitor and the Dive Volk Seatouch housing. The company has also updated its famous smartphone housing to cater to the ever-evolving needs of underwater photographers.
Marelux, known for its high-quality underwater video lights and accessories, has made a splash with the launch of the SOFT Pro, a 140mm Dome, Arri Alexa Housing, and Rear View Mirror.
Nauticam, a stalwart in the industry, has unveiled the new WACP-C underwater housing and the WWL-C at the show. The WACP-C is expected to be a game-changer for compact camera users, while the WWL-C is set to redefine the underwater wide-angle photography experience.
SeaLife, another industry leader, has debuted the Sea Dragon 5000+ underwater video light at DEMA 2022. This powerful light boasts a 6000 lumen extended lumen mode and a "color boost" feature, ensuring stunning underwater videos and images.
Ultralight and Sea & Sea have also joined the fray, introducing a new design for the ultralight tripod and a universal Sony housing for the Sony A1, A9II, A7S III, A7R IV, and A7 IV, respectively. Ultralight has also launched a new AC-TRI clamp at the show.
In addition, Sea & Sea has made a significant entry into the market with its new housing brand at Bluewater Photostore.
As for the attendance at DEMA 2022, it is expected to be more promising than the previous year, reflecting the growing interest in underwater photography and video.
For those interested in learning more about these new products and innovations, official press releases from the companies, DEMA show coverage, or specialized diving photo/video news sources from late 2022 would be the best sources of information. Alternatively, contact Bluewater Photostore at [email protected] for more information on the new gear.
- Kraken Sports' latest offerings at DEMA 2022 include a 7" monitor, the Dive Volk Seatouch housing, and an updated smartphone housing designed to cater to the needs of underwater photographers.
- Marelux launched the SOFT Pro, a 140mm Dome, Arri Alexa Housing, and Rear View Mirror, adding to their line of high-quality underwater video lights and accessories.
- Nauticam showcased the new WACP-C underwater housing and WWL-C, which is expected to revolutionize the underwater photography experience for compact camera users and wide-angle photography respectively.
- SeaLife debuted the Sea Dragon 5000+ underwater video light, featuring a 6000 lumen extended lumen mode and a "color boost" feature, promising stunning underwater videos and images.
- Ultralight and Sea & Sea introduced a new design for the ultralight tripod and a universal Sony housing, while Ultralight also launched a new AC-TRI clamp at the show. Additionally, Sea & Sea made a significant entry into the market with its new housing brand at Bluewater Photostore.