GameStop Offers Temporary Relief from Microsoft's Xbox Game Pass Price Hikes
GameStop has stepped in to offer gamers a temporary reprieve from Microsoft's recent price hikes for Xbox Game Pass subscriptions. The retailer is selling Xbox Game Pass Ultimate, which includes access to both console and PC games, at the old price of $19.99 per month, both online and in-store.
Microsoft's price increase has seen Game Pass PC subscriptions jump from $11.99 to $16.49 per month, while Game Pass Ultimate now costs $29.99 per month. Gamers have been canceling their subscriptions in response. However, GameStop's offer provides a way to maintain access to the epic gaming experience at the older, lower price.
GameStop's move comes as a reaction to Microsoft's strategy to increase revenue through Xbox Game Pass. The retailer can continue to offer the subscriptions at the older price due to Microsoft's official pricing and subscription model. Meanwhile, Microsoft is exploring a free, ad-supported version of Xbox Cloud Gaming to address customer concerns about the price hike. Gamers can still find subscription codes for the old Game Pass Ultimate price on various platforms like Amazon, Target, Best Buy, and Loaded. However, using Game Pass to rent games may not be cost-effective at the new prices, especially for expensive new releases.
GameStop's offer provides a temporary solution for gamers looking to avoid Microsoft's recent price increases for Xbox Game Pass subscriptions. While Microsoft considers a free, ad-supported version of Xbox Cloud Gaming, gamers can continue to enjoy Game Pass at the older price through GameStop's offer.
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