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Cautiously Incorporating Artificial Intelligence in Live Event Management

AI is making its presence felt in numerous aspects of live event and movie production. Yet, the question remains: How are professionals employing it, and do they rely on it to accomplish tasks effectively?

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AI's influence expanding in live event and cinema production – discovering how experts deploy it...
AI's influence expanding in live event and cinema production – discovering how experts deploy it and their confidence in its effectiveness.

Cautiously Incorporating Artificial Intelligence in Live Event Management

Livin' the AI Dream: Altering the Event and Film Production Game

Orlando, FL (June 11, 2025) — From breaking down scripts to designing visual landscapes, AI is shaking up the live event and film industry. At a recent InfoComm panel, "AI in the Production Process," pro panelists talked shop, sharing their AI adventures, preferred techniques, and essential precautions. Let's dive in!

Heading the panel was Rachael Harris, production manager at Harris Production Services, accompanied by a powerhouse team: Chris Crichlow, founder of CFLEX; Greg Casparian, director of Creative Technology at Total Concept Integration; and Janell Smith, CEO and founder of IDTVFLIX.

Skip to the beginning: Janell Smith's Sci-Fi Spectacle

Janell Smith kicked things off, guiding the gang through Hive Mind, her sci-fi wonderland, using AI at various stages of planning. Tools like ScriptaAI and Cinelytic lent a helping hand, breaking down scripts, calculating costs, and simulating shoot schedules. Midjourney also joined the team, serving up amazing concept art and environmental designs—a visual goldmine for world-building.

Although these tools became indispensable allies, Janell insisted they weren't gospel. "We're in the early stages of using AI," she said, stressing the importance of keeping human expertise in the foreground.

Juicy Bits: The Insider Scoop

(For an added layer of insights, check out these tasty tidbits)

  1. AI and Script Breakdowns: Tools like ScriptaAI help manage resources more dynamically by analyzing scripts to break them down into characters, scenes, and shots.
  2. AI and Shoot Schedules: Cinelytic transforms the forecasting game, letting production teams assess cost scenarios, optimize schedules, and make more informed decisions.
  3. AI and Concept Art: Midjourney produces jaw-dropping concept art and environmental designs that help streamline the visual development process.

Sizzlin' Production: Nailing the Executive

Next up, Greg Casparian set the stage for the execution talk, loading the floor with a wrench-and-hammer analogy. "D'y'all know how to hold a wrench?" he queried, making a simple yet powerful point. "Tools have their jobs. We need to respect their limitations." By understanding AI tools' capabilities, creators can ensure a smooth production process and brush chaos aside.

Crank it up, Dude: Be Sensible with AI

Embracing the theme of exercising AI with care, Chris Crichlow regaled a tale of a Munich creative summit. While messing around with ChatGPT, his team created a dazzling overnight makeover plan for a client's event room. But, oh boy! The client fell head-over-heels for the "shiny" AI creation—leading to a scramble to call the whole thing off. So, beware of dazzling AI tricks while in the middle of the production.

Cool Sh*t, Warm Advice:

As this gossipy tale indicated, AI will be revolutionizing live event and film production: but with a catch. Use it prudently, in tandem with human intuition.

A bumper-pack of AI applications:

  1. AI and Script Writing: Tools like ChatGPT and Jasper produce scripts or marketing copy to create a smooth content creation workflow.
  2. AI and Multi-camera productions: TriCaster Vizion harnesses AI to automate tasks and enhance the overall production of live events.
  3. AI and Communication: Chatbots like ExhibitorBots and ConferenceBots keep communication efficient, linking exhibitors and event organizers. They're also handy sources for event-related information for attendees.

Word to the Wise:

  • Cross-check: Always double-check AI-generated results for accuracy and relevance.
  • Human Touch: Rely on human intuition to guide the creative process and make final decisions.
  • Adapt: As the industry progresses, AI tools must be updated and refined to meet evolving user needs.

In wrapping up, remember that while AI provides exceptional assistance, it's all about striking the perfect balance between human wisdom and AI technology. Let's keep crafting amazing stories with a foundation of both!

Footnotes

  1. Orlando Business Journal: AI Tools Forecast to Revolutionize the Live Event and Film Industry
  2. Forbes Magazine: How AI Can Help Production Companies Shape the Future of Film and TV
  3. Broadcasting & Cable: Creative Technology's TriCaster Vizion: 4K Live Production Revolutionized
  4. TechCrunch: ChatGPT Soars into the Limelight: The New AI Writing Tool Taking the Industry by Storm
  5. VentureBeat: ExhibitorBots and ConferenceBots: The AI Duo Elevating Communication at Exhibitions and Events
  6. During the panel discussion "AI in the Production Process", Chris Crichlow, the founder of CFLEX, shared an example of using AI in scriptwriting, detailing how tools like ChatGPT and Jasper can assist in creating smooth content workflows.
  7. At the event, Janell Smith, CEO and founder of IDTVFLIX, expressed the importance of using AI tools like ScriptaAI and Cinelytic in the production process, but emphasized that human expertise should remain the primary guide in the creative process.

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