Boris FX Hires Renée Robyn as Optics Product Manager
Renee Robyn, a renowned Canadian photographer known for her expertly crafted images that blend fact, fiction, and digital alchemy, has been appointed as the product manager for Boris FX Optics. Robyn's commission portfolio includes premier technology brands such as Adobe, Wacom, and Intel, and entertainment powerhouses like Nita Strauss, Housecore Horror, and The Alberta Ballet.
In her new role, Robyn will work closely with Optics product designer Marco Paolini to elevate the plugin within the photography industry. Boris FX, the company behind the plugin, intends to leverage Robyn's skills and insights to further develop Optics.
The Boris FX Optics plugin offers powerful masking options for photographers, providing access to over 180 filters and thousands of presets across ten categories. Robyn's background as an imaginative photographer, expert retoucher, and early adopter of Boris FX Optics has been recognised by Boris Yamnitsky, CEO/Founder of Boris FX.
Yamnitsky expressed his excitement about starting the next phase of Optics development with Robyn's artistic eye and deep understanding of what digital tools would most benefit today's photographers. Robyn's goal, as product manager, is to expand the user base and educate the community about the Boris FX Optics plugin.
Recent updates to the plugin include enhanced preset management, a feature Robyn actively promotes in her presentations. She has been a featured speaker at PhotoPlus, WPPI, Photokina, and Creative Live, demonstrating her expertise and passion for the field.
While specific future product plans are not publicly detailed, Robyn's involvement in user education and content creation implies ongoing collaboration to promote and refine the cinematic effects workflow. Regarding the latest developments and future plans, the available information from July 2025 highlights these new user capabilities like creating, editing, and downloading presets within Boris FX Optics.
Renee Robyn's role in Boris FX Optics involves actively sharing expertise and demonstrating creative techniques, particularly in cinematic visual effects. She has been featured prominently by Boris FX Optics as a key user who highlights and showcases the software’s tools, such as in posts where she shares her "top 5 favourite tools for creating CINEMATIC FX in Optics" (June and July 2025). This suggests she acts as an influencer or ambassador, demonstrating the artistic applications of Optics through tutorials, presets, and creative showcases.
The appointment of Renee Robyn as product manager for Boris FX Optics is seen as a strategic move to elevate the plugin within the photography industry. It demonstrates Boris FX's dedication to providing photographers with the best possible digital tools. Robyn herself has expressed excitement about working with the Optics team and taking the plugin to new creative heights.
- Renee Robyn, with her extensive experience in working with premier technology brands and her expertise in gadgets, will utilize her skills to elevate the Boris FX Optics plugin within the photography industry.
- Robyn's goal, as product manager for Boris FX Optics, is to expand the user base and educate the community about the plugin, demonstrating its capabilities through creative techniques and tutorials—a testament to her deep understanding of technology and its applications.
