Artificial Intelligence streamlined the process of manufacturing a deceptive but authentic-looking new music act on YouTube
In a groundbreaking demonstration, popular YouTube personality Rick Beato showcased the process of creating an AI-generated musical artist named Eli Mercer. Utilizing a combination of AI tools, Beato was able to produce an artist with a persona, songs, and recordings entirely through artificial intelligence.
The artist known as The Velvet Sundown, with two albums on Spotify and half a million listeners, serves as a precedent for the potential of AI in the music industry. The lyrics for Eli Mercer's song, West Texas Dreams, were written by another AI program, Claude, while the musical compositions were created by the AI music program SUNO.
The key steps in the process involve artist creation and persona development, lyric generation, music composition, and video and final presentation. ChatGPT was used to generate Eli Mercer's avatar and persona, while Claude AI wrote lyrics tailored to the fictional artist's story. SUNO then transformed these lyrics into complete songs. The entire music video, including visuals and instruments, was generated using AI, with no human playing or singing.
Rick Beato emphasized that this process could be accomplished in about 10 minutes using freely available AI tools, making it accessible to anyone without traditional music production skills. While the music can be streamed and monetized on platforms like Spotify, Beato expressed some ethical concerns about monetizing AI-generated music.
The song West Texas Dreams has garnered attention, with some of the comments beneath the video sharing personal anecdotes about the fictional character. Two versions of the song were created by using SUNO, and the avatar for Eli Mercer was created using Chat GPT.
However, it's important to note that The Velvet Sundown, the band associated with Eli Mercer, does not exist in flesh and blood terms. The spokesman for The Velvet Sundown, Andrew Frelon, was an impostor and had pretended to be involved with the band as a prank.
This demonstration by Rick Beato exemplifies the expanding role of neural networks and generative AI in creative industries, opening up new possibilities for the future of music.
- The AI-generated artist Eli Mercer, with songs like West Texas Dreams, is pushing boundaries in the music industry, demonstrating the potential of technology in creating music.
- The lyrics for West Texas Dreams were penned by another AI program called Claude, while the musical compositions were created by the AI music program SUNO.
- In the demonstration led by Rick Beato, AI tools were combined to produce an artist complete with persona, songs, and recordings, with no human involvement in the music creation process.
- The AI-generated avatar and persona of Eli Mercer were created using ChatGPT, while the song's music video, including visuals and instruments, was generated using AI technology.
- The groundbreaking technology used in creating AI-generated music could be accomplished in about 10 minutes, making it accessible to individuals without traditional music production skills.
- Despite the growing use of AI in the music industry, ethical concerns have been raised regarding the monetization of AI-generated music.
- The alternative rock and prog metal genre band The Velvet Sundown, associated with Eli Mercer, is an impostor, with no real-life members, as demonstrated in a prank orchestrated by Andrew Frelon, the spokesman for the band.
