Annual expansion on the horizon for Odds88 as they install Will Fyler as their new Managing Director.
Odds88 Welcomes New Managing Director: Will Fyler
In an exciting development, Odds88, a leading sports data aggregation platform under the Yolo Group's B2B brands, has appointed Will Fyler as its new Managing Director. Fyler brings over 17 years of experience from the sports betting sector, having held key positions at Spotlight Sports Group, TXODDS, and Fitzdares, among others.
Lara Falzon, CEO of Yolo Group's B2B brands, announced the appointment, stating that this marks the beginning of a new chapter for Odds88. Falzon expressed her confidence in Fyler's ability to drive the company's growth and expand its market presence.
Fyler himself expressed his excitement about joining Odds88, citing the company's agility and forward-thinking approach as key factors that attracted him to the role. He believes Odds88 is at the forefront of redefining sports trading data and has ambitious goals to innovate at scale.
The momentum for Odds88 is driven by increasing demand for its highly customizable odds feeds, market-leading risk management capabilities, and AI-driven API solutions. This strategic focus includes commercial growth, global expansion, and leadership in the sports data aggregation space.
As Managing Director, Fyler is responsible for defining and executing Odds88's strategic roadmap. He looks forward to solidifying Odds88's position as a standout player in the industry.
The appointment of Fyler comes as Odds88 capitalizes on strong momentum post-rebrand. Falzon also mentioned that the priorities for this new chapter include driving performance through innovation, adaptability, and strategic clarity.
With Fyler's extensive industry experience, Odds88 is poised for a period of significant growth and innovation.
[1] Yolo Group Press Release, August 2025 [2] Sporting Solutions Press Release, June 2025 [3] Fitzdares Press Release, April 2025
Sports betting and technology will play crucial roles in driving Odds88's growth under its new Managing Director, Will Fyler, as he aims to redefine sports trading data and innovate at scale. With his extensive experience from the sports betting sector and his belief in Odds88's agile and forward-thinking approach, Fyler is well-positioned to position Odds88 as a standout player in the sports industry.
