AI triumphs in the white male's dilemma, driven by technological advancements
Rold: Pioneering Smart Technology in Household Appliances
Rold, a Lombard SME based in the Milanese province, has been at the forefront of technological innovation in the white goods sector for the past six decades. Founded by Onofrio Rocchitelli and Dolores Loro in 1963, the company has grown to become a global leader in the production of smart components for household appliances.
The company's initials, Rold, are a testament to its founding spouses. Over the years, Rold has made significant strides in the development of the next generation of appliances, focusing on functionality, connectivity, sustainability, and intelligence.
One of Rold's most notable contributions is the invention of the first micro-switch for polishers by Rocchitelli. This innovation paved the way for the company's global success, with one in two washing machines worldwide now equipped with a Rold-branded lock-door mechanism.
The factory in Lombardy is currently working on the next generation of appliances, including dishwashers, refrigerators, ovens, and kitchens. These appliances will perform all the tasks they did before, but with an added layer of intelligence.
The next generation of appliances will be integrated with artificial intelligence components. The door lock of the washing machine and the knob of the refrigerator are just two examples of the areas where these advancements will be visible.
Rold's commitment to innovation has resulted in a turnover of 48 million euros and an 80% export rate in global markets. The company currently employs 230 people and continues to invest in research and development to adapt to the growing market demand for Internet of Things (IoT)-enabled and energy-efficient white goods.
While the precise history of Rold is not extensively documented online, it is clear that the company has leveraged the strong industrial and manufacturing traditions of northern Italy to evolve and thrive in the modern era. As the future of washing machines becomes increasingly smart and intelligent, Rold is poised to continue leading the way in technological innovation.
Rold, with its focus on the next generation of appliances, is integrating artificial intelligence components to enhance the intelligence of their appliances, such as the door lock of washing machines and the knob of refrigerators. As a global leader in smart components for household appliances, Rold continues to be at the forefront of technical advancements, including the use of artificial intelligence in its technology.
